Jan 27 Webinar: MSF’s Stories of Change as a health promotion method in humanitarian settings

Join the Canadian Coalition for Global Health Research and Western University (London, Canada) on Wednesday January 27 @ noon for a webinar on “MSF’s Stories of Change as a health promotion method in humanitarian settings”

Webinar link is (no registration needed or password): https://westernuniversity.zoom.us/j/94114166799


Health-care decisions, such as changing practices to reduce the risk of the transmission of an illness, are not only based on biomedical knowledge but also on local knowledge, perspectives and experiences. Health promotion (HP) strategies should therefore both disseminate biomedical illness information and information that includes local knowledge and experiences. Yet, in practice it remains challenging to move away from the more ‘traditional’ health education approaches to participatory approaches that include local knowledge.

In 2019, MSF provided medical support in Goma responding to a cholera outbreak. A pilot of a participatory storytelling intervention was carried out to support the HP team in their efforts to encourage people to adapt protective hygiene practices. This interactive storytelling method presented an alternative to the traditional HP approach of top-down one-way communication. This webinar brings four individuals with front line experience using MSF’s Story of Change as a simple, sustainable, cost effective method for health promotion.

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